Some things you can do to gain a wider audience and get your stuff noticed
This last week I had three people complaining to me (in individual interactions) that they create cool things, but what they create is not noticed because they don’t have a following on Twitter or otherwise. In at least one of the cases there was a fair amount of bitterness. An attitude of: “If you create something it becomes popular by virtue of you being so popular. If I create something, it goes unnoticed even if it’s better than what you created.”
While this may be true, the attitude bothers me. I’d be classified in the “popular” crowed, so maybe that’s why it bothers me, but it also bothers me because it feels like or could also come from . I wasn’t born with a twitter following (though I was born into privilege which makes a non-trivial impact, and I’ll address that later). I worked for this by creating things and doing things to get noticed even before I had the following. This is true of most people with a wide reach. In today’s newsletter, I’d like to share with you some things that I’ve seen be an effective way to get your work noticed and widen your reach.