We've added support for newsletter automations to let you send emails to fine-grained segments of your audience, over time, based on their actions and tags and all that good stuff.
You may never need to use automations — Buttondown is designed to be turnkey. But if you've got a more complex or sophisticated content strategy, automations can help you get there.
Want to send your greatest hits to subscribers who just signed up? You can do that!
Until now, having to customize certain emails being sent based on the subscriber's metadata or specific tag customizations has required dropping down to the API level. No longer! You can say, e.g., "send 'The Best Python Libraries' to new subscribers tagged
Want to send a follow-up email to subscribers who replied to a specific email, or tag specific folks who replied to a specific email? You can do that!
Buttondown makes it simple for you to send surveys to your subscribers, and then send follow-up emails or categorize those subscribers based on their responses.
Buttondown gives you detailed analytics on your automations to know exactly which emails are performing well.
You can control exactly when and how your automations are sent, and to whom.