Introducing subscriber events

We've offered analytics for your emails for a while now, which is great: it's awesome to see what emails are really resonating with your subscribers and which ones, uh, aren't.

But often it's important to get even more introspection into how folks interact with your emails. We want you to be able to use Buttondown to answer questions like:

  • Do people click on links about Python more than they click on links about software development as a whole?
  • Who keeps my emails kicking around in their inbox for weeks before finally diving in?
  • Which of my subscribers are forwarding my emails to friends and colleagues?

Today we're launching the first step of that: subscriber events. Now you can see exactly how a given subscriber interacts with your emails over time: when they open them, what they click on, and so on.

This is the first step in a series of changes we're planning for revamping Buttondown's analytics, and its something we're super excited about.

As always, if you have any questions or thoughts, feel free to email me!

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