From Idea to IRL

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Hey hey! Hope you've had a good week. This week I'm scouting the streets of Hong Kong for amazing sneakers and things. 👟

But, it's time to go yo. And here is this week's tttt newsletter!

💡 From Idea to Typeface 💡

HOW ARE FONTS DESIGNED? Typeface designers regularly face questions about how fonts are created, and rightly so I would think. It is fairly understandable for this obscure profession to appear somewhat mystifying to the vast majority of people . And truth be told, even for many professionals in the fields of design or publishing the process of drawing and producing a novel font is a small enigma.

What’s this process like?

Fonts are created on the computer, right?

How does one come up with ideas for a new font?

Johannes Neumeier of Underscore Type elucidates the process of type design here.

🖋 Face of the Week 🖋

NEUE HAAS GROTESK. A Classic but better.

The digital version of Helvetica that everyone knows and uses today is quite different from the typeface’s pre-digital design from 1957. Originally released as Neue Haas Grotesk, many of the features that made it a Modernist favorite have been lost in translation over the years from one technology to the next. Type designer Christian Schwartz newly restored the original Neue Haas Grotesk in digital form – bringing back all the classic features.

You can purchase the license to this beautiful piece of beauty here.

PS. Let me know if you're feeling particularly generous this fine day. 😏

💼 Type at Work in the Real World 💼

FONTS IN USE. A public archive of typography indexed by typeface, format, and industry. Fonts In Use documents and examines graphic design with the goal of improving typographic literacy and appreciation. First started as a blog in 2010, Fonts In Use became a full-fledged site with a much larger database that opened to contributions from visitors in 2012.

I became aware of FIU sometime in university and it quickly became my go-to place to peruse through industries and the range of application for a certain typeface that I might be considering for my own project.

Got a lot of time to spare this Sunday? Check out this presentation about Fonts In Use by Stephen Coles here.

💌 Upcoming in the next issues 💌

🔬 The Anatomy of Type

📄 About Licensing

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See you next Sunday!

🌈 Sneha.