Buttondown vs. Direct Mail Mac

Direct Mail Mac is useful if you need a native app, but its features & ecosystem is lacking.

Direct Mail for Mac is a native app for, well, Macs. If you're dead-set on using a native app, this is the app for you — but you'll be missing out on a number of features and paying a high premium.

Buttondown is a lightweight app that makes it easy to work on your newsletter whenever and wherever you want: from your phone, from your desktop, or even on the go.

Additionally, Buttondown's pricing makes it easy for you to start a newsletter without a high budget; you don't need to pay until you've reached a hundred subscribers, as opposed to Direct Mail for Mac.

Lastly, Buttondown's feature set is powerful yet elegant: you can take advantage of subscriber tagging, our extensive API, and rich platform of third-party integrations to connect your newsletter with all of the services you need.

Feature Buttondown Constant Contact
Email scheduling Write an email on Thursday and send it out on Friday; queue up an entire month's worth of letters.
Autosaving Never worry about accidentally closing a tab ever again.
Free for your first hundred subscribers Because it shouldn't take a credit card to get a newsletter off the ground.
Archives Because sometimes you don't want your newsletters to disappear into the ether.
Embeddable widget Have your own personal site? We'll hook you up with the code.
Analytics Dive into individual email performance, client information, and more
Markdown support Buttondown also supports HTML and good old fashioned plain text: whatever your preference is!
Drag and drop image uploading Images are uploaded quickly and securely.
Free RSS support I mean, some people _really_ like RSS.
Clean, usable design Design is more than just how it looks, and Buttondown is designed top to bottom to make it easy to use.
Smart embeds Embed tweets, Youtube videos, and more just by dropping in the link.
First-party API Everything you can do on Buttondown's interface, you can also do with our REST-ful API.
Paid subscriptions Buttondown makes it easy and painless for you to get paid for your newsletters. Want to have a free tier? That's possible, too!
Third-party integrations Setting up your Buttondown account to work with Zapier, IFTTT, Weebly, Squarespace, Ghost, and more.
Privacy-first Buttondown is GDPR-compliant — and then some. I don't collect any data about you (or your subscribers), and you can turn off pixel tracking and link tracking with a click of a button.
Multiple newsletters Want to run more than one newsletter from the same account? Buttondown's got you covered.
'Pay what you want' mode
Discussion threads

Kind words from happy writers.

Screenshots of tweets from users who love Buttondown.
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